3-Year Full-Time BBA

BBA at
Presidency University

A business degree engineered for the real world — where marketing intuition meets data analytics, and AI-powered thinking drives every business decision.

3 Years · 6 Semesters
January Intake
NAAC A Accredited
Bangalore Campus
90%
Placement Rate
₹8 LPA
Average Package
₹28 LPA
Highest Package
180+
Recruiting Companies

Program Overview

Business Education
That Thinks Like AI.

The Presidency BBA equips you with the business fundamentals, data literacy, and AI mindset that modern organisations demand. You'll graduate not just as a business graduate, but as a data-informed, AI-aware business professional.

  • Live business case studies from India's top companies
  • AI tool training integrated into every business subject
  • Mandatory summer internship after Year 2
  • Incubation support for student business ideas
  • Industry mentors assigned from Semester 3
  • Bloomberg Market Concepts certification (select students)
Duration
3 Years
Semesters
6
Eligibility
Class 12 (any stream)
Intake
January
Mode
Full-Time
Campus
Bangalore

Fee Structure

Transparent, All-Inclusive Fees

Tuition Fee (per Semester)

₹23,000/sem

Incl. Student Support Fee

Payable to the Accounts section online.

No cash payments are allowed.

What You'll Learn

Business Skills for the AI Age

Marketing StrategyDigital MarketingBusiness AnalyticsMS ExcelPower BISQL BasicsPython for BusinessBrand ManagementConsumer BehaviourProduct ThinkingFinancial PlanningCRMSupply ChainBusiness LawEntrepreneurshipLeadershipAgile ThinkingData StorytellingAI for BusinessE-Commerce

Placement Partners

180+ Companies Hire Our BBA Graduates

Amazon
Flipkart
Meesho
Myntra
Swiggy
Zomato
HDFC Bank
ICICI Bank
Deloitte
EY
KPMG
BCG
Coca-Cola
Procter & Gamble
HUL
Nielsen

Career Outcomes

Business Careers That Await You

Marketing Manager
₹5–15 LPA
Business Analyst
₹6–16 LPA
Product Analyst
₹7–18 LPA
Sales Manager
₹6–14 LPA
Brand Executive
₹5–12 LPA
Growth Manager
₹8–20 LPA

Placement Highlights 2024

Our BBA graduates are thriving at top companies across marketing, analytics, and product roles.

90%
Placement Rate
₹8 LPA
Average Package
₹28 LPA
Highest Package
180+
Recruiting Companies

Admissions

4-Step Admission Process

01

Apply & Enquire

Submit your details via our website to initiate your application and enquire about our programs.

02

Consultation

Our dedicated counsellor will engage with you to understand your goals and answer all your questions.

03

Secure Payment

Complete your enrollment by finalizing the fee payment through our secure portal.

04

Start Learning

Get instant access to your Learning Management System (LMS) and begin your program.

Campus Life

A Business Leader's Launchpad

More than a classroom — a vibrant ecosystem where ideas grow into businesses.

Business Analytics Lab

Dedicated lab with Bloomberg terminal access, Power BI, and AI-powered business simulation tools.

E-Commerce Studio

A live e-commerce practice environment to run real marketing campaigns and product launches.

Communication Centre

Debate hall, group discussion rooms, and mock boardrooms for executive communication training.

B-Plan Competitions

Annual business plan competition with ₹2L prize pool, judge panel of investors and CXOs.

Industry Immersion Trips

Quarterly industry visits to top companies for real-world business exposure and networking.

Entrepreneurship Cell

Mentoring, seed grants, and co-working space for student entrepreneurs with 20+ active startups.

Ready to Start Your Business Journey?